Microsoft Anything But Ordinary

Led by PR, social and experiential, the ‘Anything But Ordinary’ campaign encourages consumers to pursue their difference, push personal boundaries and chase their ambitions.

The largest integrated communications campaign for Surface, the campaign focuses on what sets the devices apart in their category – bold difference in design and standing out from the ‘norm’ in terms of functionality.

Agency: COLOR

Role: Senior Creative Producer

Surface allows you to work and create freely, with powerful next-generation tech that gives consumers versatility, performance and design with every device.

Every Surface is designed with these things in mind and every Surface is built to stand out from the ordinary.

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